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Posts

• Advertising

  • Help! I’m being stalked by a jam band
  • What we need are more big ideas
  • The End of Advertising: Circa 2011

• Airline

  • American Airlines Pops the Big Question
  • Spirit Airlines Email Campaigns – Clever or Clueless?
  • Virgin America Elevates Loyalty
  • SunTrust and Delta Reinvigorate Debit Card Rewards
  • The “world’s most rewarding loyalty program” suffers a meltdown
  • Southwest Airlines Cobrand Credit Card Becomes a Mailbox Bully
  • American Airlines Spikes My QR Curiosity
  • Frequent Flyer Programs Risk Being an Air Disaster
  • Loyalty Accounting Impacts Customer Satisfaction
  • FreeConference.com Loyalty Rewards Program Offers Airline Miles.

• Analytics

  • Starbucks Announcement Linked to Big Data
  • Big Data – Quote of the Week
  • Data Discovery leads to Customer Insight – Part 2
  • Investing in Customer Insight Starts with Data Discovery
  • What’s Big Data Really All About?
  • How to Solve the Challenges of Big Data
  • Loyalty Program Financial Liability – The Loyalty Truth
  • Measurement Plan Basics for Loyalty Marketing
  • Building Retail Loyalty in 10 Easy “K’s”

• Apple

  • Apple iOS6 Creates META-Loyalty
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• Associate Training

  • Twelve Bucks – CVS ExtraCare
  • What you can learn about Loyalty Marketing on Date Night
  • Customer Service at the Front Lines – "The Weakest Link"

• Automobile

  • Volkswagen, GM Experiment with Customer Loyalty

• Banking & Cards

  • Giant ATM fraud highlights need to accelerate EMV standards in US
  • Interview: Leslie McNamara Citi Retail Services
  • Payments and Loyalty create sweet spot for consumers
  • EMV – Coming to America Part 2
  • The Promise of Prepaid Cards
  • Is It Time for Virtual Currencies?
  • Know Payments, Know Loyalty – No Payments, No Loyalty
  • Best of Retail Banking Loyalty
  • News and Trends in Loyalty and Payments
  • Loyalty programs get more personal

• Book Review

  • Book Review – Creating the Strategy

• Brand

  • What’s your brand’s story?
  • Conference Report: Strong Brands and Customer Loyalty are Tightly Linked
  • My Skoda Loyalty Programme Hits the Road
  • Who says you can’t have it all? The brand Gods, that’s who.
  • Brand Voice and Loyalty
  • What we need are more big ideas
  • The Customer Can’t Be Denied
  • IHOP National Pancake Day Turns Greed Into Good
  • Red Bull and Adrenalin Loyalty
  • How The Zappos Culture Drives Loyalty

• Brian Kryzanski

  • Got Mail? Maybe Not for Long
  • Customer Service at the Front Lines – "The Weakest Link"
  • Millennial Marketing – "You’ll Get Nothing and Like It!"
  • The Art of Selling Customer Loyalty

• Business

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• Case Study

  • Amazon, Starbucks imagine new options for customer loyalty
  • OneBlood & Walgreens offer Loyalty that’s good for you
  • Fireside Chat with Lee Hammond, VP Digital, Interscope Records
  • Walgreens Balance Rewards – Interview with Adam Holyk
  • Imogene + Willie – Developing a Culture of Loyalty
  • Belly adds Passbook application to build momentum
  • Eastern Mountain Sports Climbs the Loyalty Mountain
  • Muvico wants you to be a Muvistar
  • Get on board the Friendly Express Train
  • My Skoda Loyalty Programme Hits the Road

• Coalition Loyalty

  • Loyalty Quote of the Week
  • News and Trends in Loyalty and Payments
  • Apple iOS6 Creates META-Loyalty
  • Fun Miles Rocks the Caribbean
  • Hola Loyalty – Meet Valoramás
  • Seth Godin’s Challenge to Loyalty Marketing
  • KULA Causes Offers a Currency of Giving
  • Aeroplan Becomes Aimia
  • Today is National Fan Day – Cheer & Earn!
  • What is Social Shopping?

• Commentary

  • LeBron James Plays Defense, Loyalty Marketing Works
  • Remember the Customer
  • Where e-mail goes to die: Looking into my Spam folder
  • Is The Conference Model Broken?
  • Listen to your Customers
  • The Smartest Guy in The Room
  • The End of Advertising: Circa 2011
  • ACI Loyalty Report – Reading the Tea Leaves
  • Should Bill Hanifin sell out Loyalty Truth?
  • Epsilon Security Breach a Reminder of Constant Threat

• Communications

  • Dialogue and Social Media: Playing Offense instead of Defense
  • What are your options for Mobile app development?
  • I’m being followed online. Is that a good thing?
  • Spirit Airlines Email Campaigns – Clever or Clueless?
  • Connecting with the Digital Consumer
  • Call center caution: It can rocket loyalty or kill it
  • Brand Voice and Loyalty
  • Help! I’m being stalked by a jam band
  • The Customer Can’t Be Denied
  • The “world’s most rewarding loyalty program” suffers a meltdown

• Conference

  • Payments & Loyalty highlight Loyalty Expo – Part 2
  • Loyalty Expo touts Customer Experience
  • Conference Report: Strong Brands and Customer Loyalty are Tightly Linked
  • Leadership and Loyalty
  • Loyalty World USA Conference Recap
  • Engage 2012 – Unlocking the Future of Customer Engagement
  • Mobile Banking Conference Summit Highlights Future Trends
  • Mobile Banking and Commerce Summit will Focus on Gamification
  • India Loyalty Marketing Report – Part 2
  • India Loyalty Marketing Report

• Consumer 2.0

  • A Tale of Digital Showrooming
  • How Local Business Uses Social Media
  • KiiP Rewards Gamers in Real Time
  • SoLoMo is SO Confusing for Merchants
  • Loyalty and the Power of Habit
  • Welcome to Badgeville
  • One Big Reason Why Game Theory will Drive Customer Loyalty
  • Social Loyalty Takes a Big Step Forward
  • Note to Marketers: Remember your Grandmother
  • Amber Case Redefines Location Based Marketing

• Consumer Packaged Goods

  • Starbucks Announcement Linked to Big Data
  • Kellogg’s Family Rewards Revives CPG Loyalty
  • Holding Location Based Marketing in the Palm of Your Hand
  • Wallet Allocation Rule vs. Net Promoter Score
  • Did Social Media Cost Pepsi The #2 Soft Drink Spot?

• Contributing Authors

  • Saturn and the Death of a Brand
  • Comcast and the two faces of customer service
  • Someone Thinks Your Company Sucks.
  • Got Mail? Maybe Not for Long
  • The Ford Fiesta Movement. Take 2.
  • Loyalty Truth Evolves: 3 New Series Launched
  • How Mature is Your Loyalty System? Part II
  • Saturn takes a right turn
  • How Mature is your Loyalty Software?
  • For Auto Insurers, is Retention Taking a Back Seat?

• Contributing Authors

  • Papa Johns Pizza Launching Papa Points
  • You, The Loyalty Program
  • CoupSmart – Scan A Little, Get a Lot
  • Retail Loyalty by the Numbers: Nordstrom, Target and Ann Taylor
  • New Facebook Privacy Settings Allow Multiple Personas
  • Will Bump.com Be the Next Social Media Phenomenon?
  • How Americans Are Getting Their News – Pew Research Reports
  • Social Media Spend Highest for Marketers Seeking Customer Loyalty
  • New Social Media Sites Make Breaking Up Not So Hard To Do
  • Saturn and the Death of a Brand

• Convenience Retail

  • Hess C-Store Spin-Off will lead to Marketing Renewal
  • Know Payments, Know Loyalty – No Payments, No Loyalty
  • The Best of Convenience Retail
  • The Anti-Loyalty Program for Convenience Retail
  • Noco Friends & Family Club
  • Speedbumps For Fuel & Grocery Rewards Programs?

• Customer Experience

  • ATT UVerse Screens a Good Loyalty Flick
  • Can Richard Branson save the NY Mets?
  • Black Friday or Small Business Saturday?
  • The implicit Quid Pro Quo of Loyalty or “Why I reflexively flinched at PaneraBread”
  • Is Avis Still Trying Harder?
  • The Ultimate Reward – Time or Service?
  • Time and Service are the Best Reward
  • What customer needs are you meeting?
  • Marriott Rewards trumped by Hotels.com
  • Do You Have Chris Lieto in Your Rewards Catalog?

• Customer Satisfaction

  • Wachovia – Love your bank, Hate your survey
  • Before placing trust in Customer Satisfaction ratings – consider the source!
  • My Miles aren’t worth anything!

• Database

  • Tropicana Juicy Rewards Survey Is (Mostly) On The Mark
  • Thanks Chris Brogan! We Do Need to Use The Data!
  • Airlines Take Flight without Data
  • Building Retail Loyalty in 10 Easy “K’s”
  • My Miles aren’t worth anything!
  • The Cost of Building a Database

• Featured Posts

  • Giant ATM fraud highlights need to accelerate EMV standards in US
  • Amazon, Starbucks imagine new options for customer loyalty
  • CEO Interview with Peter Vogel Plink.com
  • Interview: Leslie McNamara Citi Retail Services
  • Payments and Loyalty create sweet spot for consumers
  • EMV – Coming to America Part 2
  • MCX hopes to change the payments landscape
  • Dialogue and Social Media: Playing Offense instead of Defense
  • Payments & Loyalty highlight Loyalty Expo – Part 2
  • Loyalty Expo touts Customer Experience

• Gadgets

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• Gamification

  • Fireside Chat with Lee Hammond, VP Digital, Interscope Records
  • A Fireside Chat with Chris Krohn, CMO/President Restaurant.com
  • Badgeville Engage 2012 Chicago Summary
  • Join The Loyalty Road Show
  • What’s Your Favorite Game?
  • Engage 2012 – Unlocking the Future of Customer Engagement
  • Mobile Banking and Commerce Summit will Focus on Gamification
  • KiiP Rewards Gamers in Real Time
  • Gamification Matures as Badgeville Rings the Bell
  • Loyalty and the Power of Habit

• Gaming

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• Grocery

  • Safeway Shares Some Loyalty Secrets
  • CoupSmart – Scan A Little, Get a Lot
  • Speedbumps For Fuel & Grocery Rewards Programs?

• Health Care

  • OneBlood & Walgreens offer Loyalty that’s good for you

• Hotel

  • Marriott Rewards trumped by Hotels.com
  • Wyndham ByRequest Does Loyalty in Real Time
  • Will the Trump Card deliver on its Promise?
  • Starwood uses State Aware Technology to Energize Mobile App
  • Atlantic City, Trump and a Casino Down on its Luck
  • Ritz Carlton "Bows" to Loyalty
  • Hotels.com & WelcomeRewards Drops In My Lap
  • Hotel Loyalty Programs "Check-In" to Kids and Pets

• iPhone

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• Jim Kuschill

  • How Mature is Your Loyalty System? Part II
  • How Mature is your Loyalty Software?
  • Cost Per Point: The Central Metric for Loyalty Programs?

• JZMcBride & Assoc

  • Papa Johns Pizza Launching Papa Points
  • CoupSmart – Scan A Little, Get a Lot
  • Retail Loyalty by the Numbers: Nordstrom, Target and Ann Taylor
  • New Facebook Privacy Settings Allow Multiple Personas
  • Will Bump.com Be the Next Social Media Phenomenon?
  • How Americans Are Getting Their News – Pew Research Reports
  • Social Media Spend Highest for Marketers Seeking Customer Loyalty
  • New Social Media Sites Make Breaking Up Not So Hard To Do

• JZMcBride & Assoc

  • PR Tips from the Pro’s – How to Get Your News Noticed (and Covered)
  • How Americans Are Getting Their News – Pew Research Reports
  • Macy’s Testing New Loyalty Program in Three U.S. Markets
  • Hotel Loyalty Programs "Check-In" to Kids and Pets

• Location based marketing

  • Why I’m done with Foursquare
  • Perka Joins Elite Fast Company List
  • Did we discover the formula for loyalty and CRM success?
  • Can Loyalty Save Your Town?
  • Can Dwolla, Square unseat Visa, MasterCard?
  • CVS ExtraCare Goes Mobile
  • Starwood uses State Aware Technology to Energize Mobile App
  • Amber Case Redefines Location Based Marketing
  • Holding Location Based Marketing in the Palm of Your Hand
  • Walgreens, BP Take Separate Paths to Mobile Customer Engagement

• Loyalty 201

  • SAFEWAY Healthy Measures program
  • Loyalty 201 – Enter Through the Narrow Gate
  • What you can learn about Loyalty Marketing on Date Night
  • Thanks Chris Brogan! We Do Need to Use The Data!
  • Loyalty Truth Evolves: 3 New Series Launched

• Loyalty 3.0

  • Amazon, Starbucks imagine new options for customer loyalty
  • Google Ad Words Look Back, but don’t Predict Future
  • Changing the Rewards Game With Game Theory
  • India Loyalty Marketing Report – Part 2
  • Data Not Just The New Oil, Also The New Battleground
  • As Facebook IPO Emphasizes Relationships, It also Redefines the Word
  • Will Ownership Create Greater Loyalty?
  • Welcome to Marketing 2012: the Relationship Era
  • Affinity Solutions Offers Daily Deals Done Right
  • Seth Godin’s Challenge to Loyalty Marketing

• Loyalty Asterisk™

  • Can Coupons be Sexy?
  • Is Avis Still Trying Harder?
  • Loyalty Program Sponsors Get It Right!
  • Local Merchants Can Make Better Use Of Email Marketing
  • Don Peppers & Trustability
  • Where’s my free shot of Tequila?
  • Hotels.com & WelcomeRewards Drops In My Lap
  • Progressive Insurance Uses The Little L for Loyalty
  • Dick’s No Sweat Protection Plan – A Classic Loyalty Asterisk
  • A Good Friday for Loyalty

• Loyalty in Any Language

  • EMV – Coming to America Part 2
  • India Loyalty Marketing Report
  • Back to the Future with EMV Cards & Loyalty Marketing
  • Loyalty Never Sleeps: CSN’s Mike Atkin on New Zealand TV
  • Coalition Success in Any Language
  • Tim Horton says "No" to Debit Cards
  • UK Retail & Loyalty Review: Harrod’s a Winner
  • Will UK Grocer Price War trump Tesco’s Club Card?
  • Loyalty Truth Evolves: 3 New Series Launched

• Loyalty Models

  • ATT UVerse Screens a Good Loyalty Flick
  • Lack of Loyalty Program Engagement = Opportunity
  • Did we discover the formula for loyalty and CRM success?
  • Apple iOS6 Creates META-Loyalty
  • Kellogg’s Family Rewards Revives CPG Loyalty
  • Walgreens Enters the Loyalty Game
  • Fun Miles Rocks the Caribbean
  • Why Loyalty ? – Lessons Learned
  • Why Loyalty? – Marriott Rewards
  • Why Loyalty? – Banana Republic

• Loyalty Quotes

  • Quote of the Week – Cash isn’t dead yet
  • Loyalty Quote of the Week
  • Big Data – Quote of the Week

• Marketing

  • Book Review – Creating the Strategy
  • Google Ad Words Look Back, but don’t Predict Future
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  • Maecenas convallis velit vel ultricies nteger tincidunt
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• Marketing Technology

  • Call center caution: It can rocket loyalty or kill it
  • Wyndham ByRequest Does Loyalty in Real Time
  • Could LevelUp Change the Way People Pay?
  • American Airlines Spikes My QR Curiosity
  • PointTunes Offers New Angle on Digital Rewards
  • CoupSmart – Scan A Little, Get a Lot
  • Data Security is Biggest Risk for Digital Marketing
  • Office Depot Worklife Rewards Works, Best Buy Reward Zone Fails
  • Tim Horton says "No" to Debit Cards
  • Are Retailer Receipts Getting Too Long?

• Measurement & Metrics

  • Starbucks Announcement Linked to Big Data
  • Big Data – Quote of the Week
  • Data Discovery leads to Customer Insight – Part 2
  • Investing in Customer Insight Starts with Data Discovery
  • What’s Big Data Really All About?
  • Dusting Off Dirty Data
  • The Customer Can’t Be Denied
  • How to Solve the Challenges of Big Data
  • Data Not Just The New Oil, Also The New Battleground
  • 3 Words for Loyalty Marketing in 2012

• Merchant Funded Loyalty

  • Loyalty is Going Mobile
  • Affinity Solutions Offers Daily Deals Done Right
  • Could LevelUp Change the Way People Pay?
  • Today is National Fan Day – Cheer & Earn!
  • Kobie Marketing: Exclusive Insight on Cartera-Vesdia Merger
  • Cartera Commerce & Vesdia Announce Merger

• Mike Atkin

  • UK Retail & Loyalty Review: Harrod’s a Winner
  • Will UK Grocer Price War trump Tesco’s Club Card?

• Millennial Marketing

  • CEO Interview with Peter Vogel Plink.com
  • Rocketmiles Transforms Online Travel
  • Why I’m done with Foursquare
  • Multi-tasking, Entitlement are Big Challenges for Marketers
  • Can Dwolla, Square unseat Visa, MasterCard?
  • Digitized healthcare means greater loyalty to your doctor
  • Is Community the New Loyalty?
  • An Open Letter to Millennials
  • Why Millennials Like Pinterest
  • As Facebook IPO Emphasizes Relationships, It also Redefines the Word

• Mobile

  • What are your options for Mobile app development?
  • Belly adds Passbook application to build momentum
  • Loyalty programs get more personal
  • Mobile Banking Conference Summit Highlights Future Trends
  • Apple Passport a Potential Game Changer
  • Mobile Banking and Commerce Summit will Focus on Gamification
  • KiiP Rewards Gamers in Real Time
  • CVS ExtraCare Goes Mobile
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• Movies

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• Music

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• Online

  • Can Corporate Culture Derail Customer Loyalty Efforts?
  • Where e-mail goes to die: Looking into my Spam folder
  • How The Zappos Culture Drives Loyalty
  • FreeConference.com Loyalty Rewards – Update & Correction
  • FreeConference.com Loyalty Rewards Program Offers Airline Miles.
  • Stub Hub and the Creepy Feeling of Being Watched
  • Bike Wars Case Study – Stephanie Scuderi Weighs In
  • Bike Wars Case Study: Panelist Tom Rapsas Responds
  • Bike Wars Case Study: Panelist Michael Della Penna Responds
  • Can Borders Rewards "Magic Shelf" put a spell on Amazon?

• Operations

  • Wyndham ByRequest Does Loyalty in Real Time
  • Office Depot Worklife Rewards Works, Best Buy Reward Zone Fails
  • Are Retailer Receipts Getting Too Long?
  • How Mature is Your Loyalty System? Part II
  • The KeyRing Thing
  • How Mature is your Loyalty Software?
  • Living on the edge of Loyalty
  • Wegmans and Tops take different approaches to Customer Loyalty
  • The Cost of Building a Database

• Participatory Marketing

  • Is Allstate’s Good Hands community working?
  • Is there Loyalty among Bibliophiles?

• Payment Technology

  • Democrats use RFID Go-Tag for cashless payment at the convention
  • Democrats sharpen social media skills to build loyalty (and win an election)

• Payments

  • Interview: Leslie McNamara Citi Retail Services
  • Payments and Loyalty create sweet spot for consumers
  • MCX hopes to change the payments landscape
  • The Promise of Prepaid Cards
  • Is It Time for Virtual Currencies?
  • Know Payments, Know Loyalty – No Payments, No Loyalty
  • News and Trends in Loyalty and Payments
  • Square and PayPal lay the foundation for universal acceptance
  • The Battle for Payment at the Point of Sale
  • Can Dwolla, Square unseat Visa, MasterCard?

• Pharma

  • Walgreens Balance Rewards – Interview with Adam Holyk
  • Digitized healthcare means greater loyalty to your doctor
  • Why Pharmaceutical Companies are Suddenly Allergic to Facebook

• Program Operations

• Recognition Benefits

  • The Politics of Loyalty: Earn points for supporting McCain
  • Celebrate Simplicity – Value Propositions made easy
  • Number of Family Members Traveling with You

• Retail

  • Starbucks Expands Gift Card Horizons
  • Can Coupons be Sexy?
  • LoyaltyPulse Survey Uncovers Lots of Loyalty Love
  • Will American Airlines Rebranding Improve Customer Loyalty?
  • A Tale of Digital Showrooming
  • Black Friday or Small Business Saturday?
  • Can Loyalty Save Your Town?
  • Walgreens Balance Rewards – Interview with Adam Holyk
  • Imogene + Willie – Developing a Culture of Loyalty
  • Belly adds Passbook application to build momentum

• Retail Fuel

  • Hess C-Store Spin-Off will lead to Marketing Renewal
  • Get on board the Friendly Express Train
  • Citgo Good Rewards
  • Noco Friends & Family Club

• Rewards

  • Thuzio Offers Unforgettable Experiences
  • The implicit Quid Pro Quo of Loyalty or “Why I reflexively flinched at PaneraBread”
  • Time and Service are the Best Reward
  • Marriott Rewards trumped by Hotels.com
  • Do You Have Chris Lieto in Your Rewards Catalog?
  • Will Ownership Create Greater Loyalty?
  • Amazon and the Future of Loyalty: Rewards Now, Not Later
  • Are Cash Back Cards The Best?
  • PointTunes Offers New Angle on Digital Rewards

• Security

  • Data Protection Standards Changing for Database Marketers
  • Epsilon Security Breach a Reminder of Constant Threat

• Social Giving

  • Best of Loyalty & CSR
  • Hola Loyalty – Meet Valoramás
  • IHOP National Pancake Day Turns Greed Into Good
  • KULA Causes Offers a Currency of Giving

• Social Loyalty

  • Dialogue and Social Media: Playing Offense instead of Defense
  • Perka Joins Elite Fast Company List
  • I’m being followed online. Is that a good thing?
  • Connecting with the Digital Consumer
  • Enter Perka, Exit Punch Cards
  • A Loyalty Marketing Manifesto
  • Virgin America Elevates Loyalty
  • Amazon Offers MP3′s for Tweets
  • Loyalty programs get more personal
  • Belly Card Rocks Local Merchants

• Social Media

  • Google Ad Words Look Back, but don’t Predict Future
  • How Local Business Uses Social Media
  • Facebook IPO Puts Relationships at the Center of Business
  • The Enigma that is Twitter
  • Twitter Redefines #Loyalty
  • Why Pharmaceutical Companies are Suddenly Allergic to Facebook
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  • Modo option deterruisset te has minim perpetua vis in
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  • Your Social Media Strategy Needs Some Big Ideas

• Social Shopping

  • The Registered Card Mystery
  • Is Community the New Loyalty?
  • Why Do Coupons Survive Among Higher Tech Options?
  • Walgreens, BP Take Separate Paths to Mobile Customer Engagement
  • Zavee Cuts Through the Email Jungle
  • 3 Words for Loyalty Marketing in 2012
  • A Look Back at Loyalty Marketing in 2011
  • Convergence of Payments, Mobile and Loyalty is Here

• Software

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• Sponsored Content - Aimia

  • Download the latest white papers from Aimia

• Tech

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• Telco

  • Retailers Awaken to Join the Mobile Payments Debate
  • Loyalty Accounting Impacts Customer Satisfaction
  • Contractual Loyalty is No Loyalty at All

• Thought Leadership

  • EMV – Coming to America Part 2
  • MCX hopes to change the payments landscape
  • Lack of Loyalty Program Engagement = Opportunity
  • Conference Report: Strong Brands and Customer Loyalty are Tightly Linked
  • Will American Airlines Rebranding Improve Customer Loyalty?
  • Leadership and Loyalty
  • The Best of Convenience Retail
  • Best of Loyalty & CSR
  • Best of Retail Banking Loyalty
  • Can Richard Branson save the NY Mets?

• Tom Rapsas

  • You, The Loyalty Program
  • Saturn and the Death of a Brand
  • Comcast and the two faces of customer service
  • Someone Thinks Your Company Sucks.
  • The Ford Fiesta Movement. Take 2.
  • Saturn takes a right turn
  • Is Allstate’s Good Hands community working?
  • For Auto Insurers, is Retention Taking a Back Seat?
  • Bike Wars Case Study: Panelist Tom Rapsas Responds
  • Can Borders Rewards "Magic Shelf" put a spell on Amazon?

• Total Relationship Banking

  • SunTrust and Delta Reinvigorate Debit Card Rewards
  • Rewarding Relationships A Key to Improving Bank Reputation
  • Durbin Amendment Posturing or the Death of Debit Cards?
  • Durbin Amendment Registers First Loyalty Kill
  • Will Relationship Banking Ever Take Hold?
  • Regions Bank Relationship Rewards
  • Relationship Banking Makes a Comeback

• Travel

  • Rocketmiles Transforms Online Travel
  • Why Loyalty? – Marriott Rewards
  • Wyndham ByRequest Does Loyalty in Real Time
  • The “world’s most rewarding loyalty program” suffers a meltdown
  • Will the Trump Card deliver on its Promise?
  • Hotels.com adds FIVESTAR Benefits
  • Finding The Best Rewards Card in Canada
  • Ritz Carlton "Bows" to Loyalty
  • Hotel Loyalty Programs "Check-In" to Kids and Pets

• Uncategorized

  • Payments & Loyalty highlight Loyalty Expo – Part 2
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• Verticals

  • Volkswagen, GM Experiment with Customer Loyalty
  • LoyaltyPulse Survey Uncovers Lots of Loyalty Love

• Video

  • Fireside Chat with Lee Hammond, VP Digital, Interscope Records
  • A Fireside Chat with Chris Krohn, CMO/President Restaurant.com

• Viral Marketing

  • Red Bull and Adrenalin Loyalty
  • How Americans Are Getting Their News – Pew Research Reports
  • How Americans Are Getting Their News – Pew Research Reports
  • Hammer Nutrition – Online Retail Success Story
  • NBC and the Loyalty Disconnect
  • Mother’s Day wishes go Viral

• Word of Mouth

  • Hammer Nutrition – Online Retail Success Story
  • NBC and the Loyalty Disconnect
  • WiseMarketer report on WOMM-U conference
  • Favorite Tweets from WOMM-U