Roger Williams interviews Bill Hanifin re: Contextual Loyalty on LoadFactor.tv

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Bill Hanifin view more articles

28 July 2013 20:37

Roger Williams is a tenured loyalty professional with deep roots in the airline industry. He helped get the 7th Heaven frequent flyer program for the late Air Jamaica off the ground, and with the absorption of Air Jamaica by Caribbean Air, his work is still flying!

Roger is also publisher of LoadFactor.tv where he shares “loads” of information about frequent flyer and loyalty programs. I had the opportunity to sit down with Roger and record a 2 part interview on the subject of Contextual Loyalty.

You can find Part 1 of the interview here and Part 2 continues on here.

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